How Photographers Can Benefit From Wide-Format Printing
Wide-format printing serves a plenitude of professionals and a bevy of businesses. Photography, obviously, is one of those professions that can benefit from wide-format printers. But even if you already use a wide-format printer to present your photos, are you using it to its full potential? Explore the following tips on how photographers can benefit from wide-format printing and apply them to your own work. You’ll be elated by the results.
Go Big!
Wide-format printing has a long and varied history, and it has benefited many industries. The ability to print on larger and wider base materials has worked well for architects, designers, and advertisers who need to show the details of their work. Photographers, too, can best display their skills and eye for imagery by blowing up photos to incredible sizes. Typical wide-format printing allows for large printouts, about 18 to 100 inches in width. However, through the use of tiling, you can even present your work in wall-sized murals. Imagine walking into a room and seeing your photograph spanning an entire wall!
In the Details
Usually, the bigger the print, the less detail you get. That’s luckily not the case with wide-format printers. Many come equipped to use multiple colors and inks to provide greater detail and sharper prints. Your photography won’t lose its finer points the way it might with a standard home printer with a more limited range of colors. Believe it or not, those extra colors aid black-and-white photographs as well. They can make these photos appear clearer and razor-sharp, even when in such a large format.
Plenty of Paper
There’s an incredible variety of paper out there for every kind of printer. Large-format printers can use an impressive number of papers as well, but they can also accommodate other materials, such as canvas, film, Mylar, sticker paper, and others. Some wide-format printers can also print on thick paper and other materials that smaller printers just can’t handle. What’s more, you can produce posters, banners, large decals, murals, and more. Your only limit is your imagination!
Draw More Business
If you’re still wondering how photographers can benefit from wide-format printing, consider your current and potential clients! Making the above options available to your clientele will attract more and different kinds of business. Clients will love having a variety of formats, papers, and sizes available to them. You can expand your business offerings, going beyond the standard sizes and presenting your work in larger and more eye-catching formats.
Be Better
Seeing your photography in bigger formats will give you a new perspective on your own work. You’ll notice things you may have missed in the field or studio and adjust accordingly. You’ll improve your retouching, printing, and presentation skills. You’ll find inspiration as well as you consider new ways to present your work. Consider buying a wide-format printer to improve your photography business. You’ll be pleased with the results!